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In 2015, Adele released her record-smashing hit, “Hello.” The week prior, a 30-second clip of the highly-anticipated track was played during a commercial break on The X Factor, building excitement for the single. Upon its release, the song marked the British artist’s second No.1 single, while it topped the charts in a record-breaking 36 countries. In the US, the song became the first track to sell more than a million digital copies in one week (it remains one of the best-selling digital singles ever). The visual for the song, meanwhile, broke the Vevo Record by accruing nearly 28 million views within 24 hours, while on YouTube, it became the fastest video to reach one billion views (87 days).